Author: Remona

Free Recent Digital Marketing Campaigns

What Is On-Site SEO?

Free Recent Digital Marketing Campaigns

On-site search engine optimization, or SEO, refers to the process of optimizing a website to be detected by the search engines. It is just part of the optimization process, since it does not incorporate optimization strategies that include other websites. On-site SEO refers to optimization strategies used directly on the site only.

It used to be that on-site search engine optimization was all you needed. If you had the right keywords placed throughout your website at a high enough frequency or density, you would get attention from the search engines. In the early days of online marketing you didn’t even need very high quality content to get a lot of search engine attention.

Today, things are very different. The rules and restrictions placed by the leading search engines such as Google get stricter every passing year. What would work two years …

The Importance of SEO Website Design

When it comes to doing business online, you need to pay attention to a number of important points. Something you should never take lightly is your website design. Your website is important, not only to promote your brand but also to let people know about your products and services. It means, your website works more like a salesperson and creates an impact on anyone visiting your site with an intention to buy a particular product. Therefore, it is extremely important to take special care when designing your website because your website design can stop your visitors to proceed with a buying decision.

Here, you need to keep in mind that your website design should not only be attractive but it should be functional and effective too. For most people, the idea of having a good website design is to have a website with flashy banners and colorful text. In other …